15 Minute Challenge...Publicity

I would like to thank everyone who is following my 15 Challenges and telling me how much you like the information being shared. These 15 Minute Challenges are going to be for a limited time. For more information about these topics, watch for my Easel-ly Successful Guide that will be coming out this fall. These challenges are just the tip of the iceberg of information. 

Sharing your news with your community and gaining publicity takes more than just posting on Social Media. Ever picked up a local publication to see an announcement of an artist event or an article highlighting an artist and his/her work? How did that happen? I'd hazard a guess that a lot of those started with the publication receiving a press release. 

There are so many opportunities to get your work in front of the public. It doesn't have to be about a show or a 1st place prize. Here are a few ideas that you could generate a press release. Example: Doing a demo at local art organization or event, painting a series about a historic or conservation area (highlighting the how that impacts the area) or inviting the public to come watch your monthly, local plein air group. You have a lot to share but takes some thought, so get busy.

 Providing topics for writers is a gift to them. So wrap it up and sent it out.

15 Minute Challenge

  1. Click here for a basic press release template and customize it. I find it much easier to write one when all I have to do it simply add the specifics.
  2. Make a list of local and national publications and find out if there is a specific person who should receive them
  3. Make a list of potential events or ideas 


For expert help with your art marketing needs, contact Kelley Sanford, Artist BFF and see a list of my services, visit my website.


Check our monthly Art Muse Contest. Great cash prizes, opportunities for gallery representation and exhibition plus other cool prizes.